Maximilian Lautenschlager, COO and co-founder of Iconic Holding, is a former management consultant where he advised Fortune 500 companies on digitalization, project management and IT integration. An angel investor himself, he transitioned into Private Equity with a €40-billion AUM group before beginning with a fintech company builder where he successfully launched two FinTech startups. He holds a BA in International Management, an MBA, is Harvard educated and completed the CAIA designation. Additionally, he serves on the supervisory board of MLP, Germany’s largest independent financial advisory group.
The past decade has been one of the most successful investment decades in history: US stocks rose by an average of 248%, the US real estate market by 200%, and gold as a “safe haven” climbed by 40%. The loose monetary policy as a result of the financial crisis has certainly contributed a great deal to this trend, as alternatives such as saving accounts or life insurance are simply no longer an option in times of low interest rates and increased monetary supply.
The most frequently asked question I get from people with a new interest in crypto and blockchain technology is how to get investment exposure to the asset class. In this article, I’m going to tell you what options are out there, what, from my view, the respective pros and cons of each are, and, most importantly, which way may suit you best based on your investment size, risk profile, tech understanding and the amount of effort you want to put in.
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